Business Idea of the Day

CScout: Cosmetics company Fancl of Japan is connecting the dots between its customer base’s concern about their appearances and their presumed health consciousness by partnering with food manufacturer Itoyakado to create a line of snack foods containing various allegedly healthy additives.

The Fancl Collaboration Series includes items such as bread, tofu, and sweets with added collagen, kale extract, germinated brown rice, and “twintose” (a Fancl branded supplement made from Chicory root that purportedly aids mineral absorption). These supplements are also used in Fancl’s existing beauty and healthcare products, and are recognized components of the Fancl name.

Stimulant-Infused Snacks [CScout]

Source: Stimulant-Infused Snacks

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