Reverse Graffiti Advertising By Cleaning City Walls and Streets
There is no doubt that there is a problem with graffiti in many areas. But there is also a problem with so much dirt and grime from environmental airborne pollution that sticks to surfaces.
You could capitalize by using a high pressure cleaner and a stencil to clean post a logo or advertising message on a grimy roadway, sidewalk, sign, etc.
The only reason the advertising message will stand out is because the surface you place it on is so dirty. The advertising message can be easily removed if the entire wall, or sign was cleaned, but it should be anyway.
I understand that some places are already offering this service. London is one of those places I believe.
Advertising through cleaning, an interesting and novel approach to helping to spread the word.
One site equated this form of advertising to writing a message with your finger on the back of a dirty truck. Interesting analogy.
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 | This idea was generously donated by Steve. As a thank you for the donation of the business idea this site and the Myvesta Foundation have helped to fund the business of entrepreneur Samuel Isibor.
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