Business Idea of the Day

A mom who is using her life savings to set herself up as an inventor is ready to release her first product – the Snooze Shade writes The Surrey Herald.

Cara Sayer, 37, says the product aimed to make mum’s lives easier, by providing a removable shade to attach to prams (strollers).

The idea came to her when she was struggling to protect her daughter Holly, now two, when she was a baby in her pram in 2008.

Cara, said: “I was sitting at Cafe Rouge in Weybridge and I was spending a lot of time trying to cover the babies, with coats and various other items, while trying to keep them asleep for as long as possible. It seemed like such a simple idea, that I thought about it quite a few times after that. It wasn’t until some of my girlfriends said that I should do it that I bought some fabric.”

The shade is a blackout blind designed to be pulled over the front of buggies, to either shade children or to encourage them to sleep.

Cara is now putting the finishing touches on her website and preparing for the official launch of Snooze Shade in February when it will be sold by children’s clothes and products store, Jojo Maman Bebe as well as by herself on her website.

Photo by Snooze Shade.

From Business Opportunities Weblog.

Source: Mom-Inventor Creates New Stroller Shade

Presented here with permission by the very gracious Dane Carlson from the Business Opportunities Weblog.